Cherry blossom, a sweetly feminine symbol

The cherry tree is a typical element of the Provençal landscape, especially at the heart of the Lubéron orchards, and it undergoes a subtle transformation as the seasons change. In spring, it is adorned with immaculate and delicate flowers, evoking a feminine sensuality admired by L'Occitane.
By Mélissa Darré

Provence is a land of authentic scents, where one particular tree stands out in its sublime landscapes: the cherry tree. There is something poetic about this species from the Rosaceae family, which fascinates us with its changing colours and marks each season with new and captivating vistas. Bright red in summer, soft green in autumn, pure white in spring... the valleys of the Lubéron and the Durance are transformed by its charming shades.

In addition to its ornamental qualities, the cherry tree is also prized for its precious floral extract. This elixir, contained at the heart of its fine petals, is obtained by distillation or maceration. "Cherry blossom is so rare and precious in spring because the flowers fly away when the first winds blow", explains Olivier Baussan, founder of L'Occitane.

Their abundant but short-lived blossoming makes cherry flowers a symbol of purity and fleeting beauty, as well as the embodiment of feminine sweetness. This subtle floral scent is brilliantly captured in a range of products by the Provençal brand, inviting you on a sensory journey through the hills and orchards of the South of France.

Cherry blossom, a sweetly feminine symbol
Cherry blossom, a sweetly feminine symbol
The cherry tree is a typical element of the Provençal landscape, and it undergoes a subtle transformation as the seasons change
© L’Occitane en Provence

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